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Who we are

SereneHelp is made by DanceOnVibes Limited, a small independent company in London. We are not a bank, a lender, the NHS or a government service.

Our mission

To give everyone in the UK one free, safe place to turn when they feel scared, worried about money, or targeted by scams. To connect them with real people who can help. And to help them learn to find their own way through, so they can pass it on to others.

How we're funded

Every safety tool in SereneHelp is free for everyone, always. SereneHelp pays for every Serene check and letter, so there are fair daily and monthly limits that keep them free for the people who need them most. Adults can choose an optional Supporter plan. Anyone who funds us is named on our Partners page. We never show tracking ads and never sell your data.

Work with us

Tonight, a child is being asked by someone online to keep a secret. A pensioner is being rushed to pay a "bank" that isn't their bank. Someone is holding a letter they are scared to open, or sitting with a feeling they can't put into words, with no one awake to ask. SereneHelp is there for each of them, free, at any hour.

Children are our future. Pensioners are our parents and grandparents. They are often the first to be targeted and the last to ask for help, which is why every safety tool in SereneHelp stays free for them.

We built it with one pair of hands. With yours, it can reach many more people, and the help can stay free for everyone who needs it.

Charities, councils, funders and founders who share our mission are welcome to partner with or sponsor us. Every partner is named on our Partners page. Write to us: partners@serenehelp.org

This is a self-help tool, not therapy or a diagnosis.

If you or someone else is in immediate danger, call 999 or 112.

Support & helplines

  • Emergency: 999 and 112
  • Samaritans 116 123, 24/7 Checked 10 Oct 2026
  • CALM 0800 58 58 58 · 5pm–midnight, every dayOpen now Checked 12 Oct 2026
  • Shout: text SHOUT to 85258, 24/7
  • National Debtline 0808 808 4000 Checked 9 Oct 2026
  • StepChange 0800 138 1111 · Mon–Fri 08:00–20:00, Sat 09:00–14:00Closed now Checked 9 Oct 2026
  • Citizens Advice (England) 0800 144 8848 · Mon–Fri 9am–5pmClosed now Checked 10 Oct 2026

Our promise

We only email you about things you asked for, from alerts@serenehelp.org. We will never phone you, and never text or email you asking for your password, PIN, bank details or a payment. The only way to pay us is the Supporter button inside SereneHelp. Anyone who asks any other way is not us. Forward scam texts to 7726 and scam emails to report@phishing.gov.uk.

When you use Serene, your words or picture pass through our app platform, Base44, which runs our code on servers in the United States. They then go to Amazon Web Services, our processor, in London, where an AI model made by Anthropic replies. In a Serene chat, your last few messages go too, so the reply makes sense. We don't keep them, Amazon Bedrock doesn't store them, and Amazon doesn't use them to train AI models.

Serene is an AI, not a person. For adults 18+ only. Not a medical professional. General information only, not legal, medical or financial advice. In danger? Call 999 or 112.

Privacy, in plain words

Contact: support@serenehelp.org. Governing law: England and Wales.

© 2026 DanceOnVibes Limited. All rights reserved. Version 18 Oct 2026, 21:48

This is a self-help tool, not therapy or a diagnosis.

SereneHelp is operated by DanceOnVibes Limited, registered in England and Wales, company number 17423769. Registered office: 167–169 Great Portland Street, 5th Floor, London W1W 5PF, United Kingdom. ICO registration ZC249791.